Today was demo and retro day, part of the sprint where we showcase our work accomplishments as well as set some time aside to reflect on the successes and difficulties encountered.

I really enjoy this part of the sprint because it gives me a chance to learn about different on-going work within other mobile app teams and present work progress with development, QA and POs all together. Sometimes it allows for mini tech solutioning that helps me out greatly in understanding potential development constraints to consider while designing further.


Some things I’ve learned while giving demo presentations so far are the effectiveness of video clips versus slide decks. Though I understand the importance and value of slide decks for documentation and road map references, I find with a limited amount of time during demo meetings it’s quicker for me to show video clips or user flow overview visuals with brief points to communicate my progress.

The past couple demos I’ve shown a lot of conducted research (through a screen recorded capture or unmoderated user test). I’ve personally grown to learn the impact of seeing a real user/customer interacting with a prototype and testing with others outside our team for unbiased feedback. Showing these customer videos also sets more meaningful context and value in what we’re all designing and developing for.

In addition to research videos, user flows with arrows connected within multiple UI screens/placements helps effectively communicate proposed UX ideas. Presentation design and communication is a highly important skillset to have as a designer having to effectively validate design decisions and advocate for the best possible experience whether it’s to your internal team or outside stakeholders.

Design influence overall is something I want improve on and this generally comes with time and practice. One thing that’s stuck with me these past couple days after asking a senior designer on my team for tips on improving design communication, her simple response was, “Experience, love.

DesignSamantha TuComment